Nickelodeon

This sweepstakes campaign, created to promote the animated series Skyland, awarded one lucky winner a three-night, four-day stay at the Nick Hotel in Orlando, along with the chance to experience a flight simulator.

Key Contributions

  • Defined the site’s structure through a clear sitemap and wireframes, creating an intuitive user experience.
  • Crafted engaging copy for the sweepstakes, capturing the excitement of the Skyland experience.
  • Collaborated with MTV Networks legal team to ensure contest rules complied with the Children’s Online Privacy Protection Act (COPPA).
  • Managed the remote design and development process, coordinating efforts for a smooth and timely execution.
  • Oversaw backend integration with MTV Networks IT team to ensure secure and seamless functionality.
  • Coordinated all internal approvals with the Nicktoons Network executive team, aligning final deliverables with brand standards.

Project Team

  • Tami Heaton: Producer/project manager
  • Michael Gerber: Design/HTML development
  • Sue Kim: Art director